MAICON brings collectively prime visionaries and consultants within the discipline of AI throughout a three-day convention filled with actionable periods and networking occasions—all to place you because the change agent your group (and profession) wants. On this ongoing speaker collection, we’re that includes these extraordinary leaders, with forward-looking predictions, actionable suggestions you need to use as we speak, and a preview of their MAICON 2025 periods.
Jen Leonard is the Founder & Principal of Inventive Legal professionals, an organization that develops academic content material for leaders in authorized who form inventive options that reply to vary.
Earlier than launching her agency, Jen spent a decade working towards legislation, first as a legislation agency litigator, then as Chief of Employees to the Metropolis of Philadelphia Regulation Division. She later returned to her alma mater, Penn Carey Regulation, the place she grew to become its first Chief Innovation Officer and taught programs,together with Design Pondering for Legal professionals, Regulation Agency Enterprise Fashions, and Generative AI in Regulation Observe.
“Regulation is an business that may be very sluggish to vary,” she defined. “I stored seeing this big hole between the tempo of technological and societal change and the way authorized professionals had been adapting.”
In 2023, she left academia to ascertain Inventive Legal professionals, initially serving to corporations and authorized departments construct modern cultures and navigate volatility by means of frameworks like design considering. The rise of generative AI rapidly expanded that mission, revealing simply how profoundly expertise is reshaping the career.
“I took the possibility to dive deep into understanding the expertise, the enterprise implications, moral issues, and strategic alternatives for authorized organizations,” she says. “I’m excited that an sudden disruptive pressure is creating incentives that merely did not exist earlier than to enhance authorized training, shopper providers, and entry to justice.”
At MAICON 2025, Jen will share how authorized frameworks are evolving and what corporations can do to remain forward of those adjustments.
Session Preview: Flip Authorized Capability into Strategic Benefit
Jen will be a part of Bridget McCormack, President & CEO of the American Arbitration Affiliation–Worldwide Centre for Dispute Decision® (AAA-ICDR®), for a dynamic fireplace chat on the fast-changing authorized panorama with AI.
Collectively, these authorized leaders will discover each the challenges and alternatives that AI presents for manufacturers that depend on content material and mental property. Anticipate candid insights into urgent questions like: Who owns AI-generated content material?
“One thing as fast-moving as AI creates super alternatives for creators,” Jen says. “It additionally raises a number of authorized murkiness as a result of legal guidelines merely don’t transfer rapidly sufficient to maintain up.”
Throughout their session, Jen and Bridget will present:
- A map of the present authorized panorama governing IP vulnerabilities
- Solutions to why authorized infrastructures are buckling underneath the tempo of change and the convergence of coverage and politics
- A framework for growing content material because the authorized world continues wrestling with big-picture questions governing mental property, so you possibly can proceed harnessing alternative whereas avoiding authorized threat
- Steering on constructing proactive insurance policies that may defend your inventive property
Lesson(s) Realized: Reframe AI from Workhorse to Strategist
For a lot of legal professionals, AI’s preliminary attraction is enhancing effectivity, utilizing it to draft a contract clause or a piece of a short. However as Jen factors out, that utility comes with dangers, just like the hallucination of case citations – each lawyer’s nightmare.
“However what they don’t absolutely perceive but is how magical it may be after they use it as a inventive thought accomplice and strategist,” she explains.
In spite of everything, shoppers aren’t searching for a superb contract clause or transient; they’re paying for outcomes that advance their enterprise targets.
“So, by zooming out and leveraging AI to consider these extra strategic goals, their shoppers can truly unlock extra alternative than by making an attempt to do the issues they’re already utilizing their discrete skills-based coaching to do,” Jen stated.
Backside line: There may be far higher alternative with AI than merely automating duties.
Trying Forward: AI Skepticism is Fading
Jen predicts that the skepticism surrounding AI will start to fade, liberating up time and vitality to concentrate on “beforehand unimaginable outcomes utilizing AI.”
That stated, she famous that many are on the beginning line of their AI journey.
“I believe AI literacy will nonetheless be paramount within the quick time period,” she says. “Within the small enterprise enviornment, you’ll begin to see an actual separation between the businesses which might be actually maximizing what they will do with this expertise, whether or not they’re AI-native or AI-emergent.
“Those that have simply not stored tempo and can very a lot begin to fall behind.”
Hyperlinks We Like
AI and the Future of Law Podcast
AI and the Way forward for Regulation is your important podcast for understanding how synthetic intelligence is revolutionizing the authorized business. Hosted by each Jen Leonard and Bridget McCormack, every episode delves into cutting-edge applied sciences, traits, and techniques, offering invaluable insights for authorized professionals, tech fans, and anybody interested in the way forward for legislation.
Bonus: Jen and Bridget might be dropping episodes all through the autumn season that immediately relate to their dialogue at MAICON. Tune in to get a preview of their considering and are available to their session ready with questions!
Building a Law Firm AI Strategy
Developed in collaboration with Jen’s firm, Inventive Legal professionals, this program leverages the American Arbitration Affiliation’s (AAA®) AI transformation journey as a real-world case research, providing members the instruments and insights wanted to drive innovation, improve effectivity, higher serve shoppers, and keep aggressive in a quickly evolving business.
Fast-Tracked: Emergent Issues in the Legal Profession (Practising Regulation Institute)
With Jen as your host, this podcast options main thinkers from the judiciary, authorized academia, legislation corporations, company authorized, different dispute decision, authorized operations, and extra. As a result of the panorama is altering so rapidly, Jen’s capability to succeed in authorized professionals by means of the Practising Regulation Institute’s huge community is particularly highly effective.
Jen’s Session at MAICON
AI, IP, Alternative: Navigate Authorized Change to Gas Innovation
As generative AI quickly transforms industries, the authorized frameworks surrounding mental property are evolving simply as rapidly—introducing each new challenges and vital alternatives for organizations that depend on content material, branding, and inventive property. On this dynamic fireplace chat, Bridget McCormack, President & CEO of the American Arbitration Affiliation, joins authorized innovation strategist Jen Leonard to discover how companies can navigate the shifting mental property panorama whereas leveraging AI’s potential for innovation.
Leonard and McCormack will unpack the newest authorized and regulatory developments tied to generative AI and IP, together with landmark courtroom instances, legislative actions, and rising greatest practices. Drawing on Bridget’s management on the AAA, they’ll study how organizations can reply to those adjustments—not simply to stay compliant, however to rethink operations and emerge stronger in an AI-driven world.
Advertising and marketing professionals, like their authorized and enterprise counterparts, should now grapple with advanced questions:
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Who owns content material generated by AI?
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How can corporations defend model identification when AI fashions can mimic established types and voices?
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And what proactive methods can mitigate threat whereas unlocking inventive potential?
This session gives actionable insights for turning authorized ambiguity into strategic benefit—whether or not you are main a model, growing advertising and marketing campaigns, or constructing AI-powered options.
Maintain Up with Jen (and AI)
The dialog doesn’t finish at MAICON. Sustain with Jen as she continues exploring how legislation, innovation, and AI intersect:
Email Jen your questions on her MAICON session.
Be a part of Us at MAICON 2025
Marketing Artificial Intelligence Conference (MAICON) was created for advertising and marketing leaders and practitioners searching for to drive the subsequent frontier of digital advertising and marketing transformation inside their organizations.
We’re excited to host our fifth annual MAICON—Advertising and marketing AI Convention—at this pivotal level for our business. Be a part of us from October 14 to 16, 2025, in Cleveland, Ohio, and use the particular code SPEAKERSERIES100 at checkout to obtain $100 off your registration!
